Monthly Archives: April 2022

Job Fairs Are Back! Here’s How To Get the Most Out Of Them

In-person job fairs are one of the many things that haven’t happened much in the past 2 years, thanks to COVID.  2022 marks the return of one of the largest job fairs in the Lehigh Valley:  The Morning Call Career Fair.

Attending a job fair can be an excellent way to get your job search started, or to re-energize a search that may feel stalled. It’s a great chance to get in front of many employers in a single day and see what companies are hiring. But in order to make the most of a job fair, it’s important to be prepared.

1) Research. Find out what companies will be there. Most job fairs include a list of employers in advertisements for the event. Visit the websites of those companies to check out current job openings. If there are opportunities you are interested in, take a minute to learn more about the company. Then when you speak with a recruiter at the job fair, you are able to talk about a specific opening or about their company’s business and really stand out from the crowd.

2) Prepare.  This is the one time you won’t be able to customize your resume. Since you will be presenting it to multiple employers for various opportunities, make your objective specific to the way you’d like your skills to be used and to the type of work environment you prefer. For this occasion, this is better than trying to specify a position or an industry.

3) Practice.  Do you have your 30-second commercial ready? This is one tool you absolutely must have ready for a job fair. Prepare it and practice it. A job fair is a great opportunity to end your commercial with a question; this will help you start a dialogue with the recruiter.

4) Attire.   Going to a job fair is a lot like going to a bunch of mini-interviews, so dress as you would for an interview. Often the setting for a job fair is casual, but don’t dress for the venue.  Workplace dress codes also have become much more casual in the past 2 years, so a full business suit may not be necessary, but it is still important to dress to make a great first impression.

5) Prioritize.  Rather than start at one end of the job fair and visit every single booth, determine your game plan before you arrive. Because you’ve done your research, you will know the employers you are most interested in visiting. Start with those. If the recruiters are tied up with a line of people waiting, it may be best to stop back. For some very popular employers, there may be no downtime for the recruiters, and waiting in line may be your only option.

6) Respect.   At a busy job fair, you need to be respectful of the recruiter’s time. If there are a large number of job seekers, you may not get a chance to do much more than introduce yourself and drop off your resume. Don’t monopolize a recruiter’s time with excessive explanations about your work history or with multiple questions about their openings. You want to be remembered but not as the person who talked excessively.

7) Follow-up.   Get business cards and contact information for the companies you are interested in and follow up with them. A short, hand-written thank you note reconfirming your interest in the company or in a particular opening is a simple way to give a recruiter a reason to pull your resume out of the stack they have from the job fair.

Don’t be intimidated by long lines at job fairs or by the volume of resumes you see stacked on a recruiter’s table. If you play your cards right, you’ll be on the “first call back pile” and a new employment opportunity may find its way to you.

Planing on attending The Morning Call Career Fair on May 3rd?  Be sure to stop by and say hello to the Allied team!  


Why Sleep is Sacred for Productivity and Relationships

An exhausted or tired businessman is sleeping on a keyboard in the office.

Sleep is essential to our productivity, well-being, and relationships. Science proves it, and most of us know it. However, with jam-packed schedules and the ability to work and connect anytime, anywhere, sleep gets put on the back burner, reserved for “when we’re dead”. But poor sleep may be affecting your relationships, productivity, and life more than you know. Below are a few eye-opening facts that may prompt a little more eye closing for all of us. Sleep deficiency:

  • Decreases your desire to build relationships: A powerful study shows that when you are sleep-deprived, you are less likely to want to interact with others and others are less likely to want to interact with you. According to the research, sleep-deprived people did not have as much activity in the areas of the brain that would otherwise encourage social interactions, and instead, viewed others as a threat. Conversely, a night of good sleep increased participants’ desire to connect with people and made them more socially desirable to others.
  • Increases your risk of getting sick. A weaker immune system means you’re more susceptible to viruses and other diseases, and it will take you longer to recover.
  • Impacts your cognitive performance.  Sleep deprivation interferes with your ability to learn new information and increases your risk of making mistakes. Some estimates show that as a whole, the US economy loses as much as $411 billion and 1.2 million working days a year because of lower productivity and sick days due to sleep deprivation.

With overwhelming evidence about how important sleep is, why is it that over a third of Americans are still not getting as much sleep as they need? Unfortunately, it’s just not a priority. While most people know sleep is important, the majority of Americans prioritize other activities such as work and fitness over sleep and confess to not planning time to get enough sleep. In addition to not prioritizing sleep, some people still associate sleeping with being lazy or indulgent, which is a misconception that many scientists, business leaders, and professional athletes are starting to be more vocal about correcting.

Regardless of the demands on your time, you can make some simple adjustments to improve your sleep.

  • Put away all devices one hour before you sleepBlue light from screens can affect your body’s ability to follow its circadian rhythm and can prevent sleep. While it is the norm to check emails and our phones for messages at all hours, doing so before bed can prevent you from getting the sleep you need to be productive the next day. Agreeing on contactable hours within your team or with coworkers is a good way to set boundaries and decrease the likelihood you will receive messages that may tempt you to check your devices before bed.
  • Go to bed at the same time every night, and wake up at the same time every morning“Anchoring” your circadian rhythm to darkness and light at regular times will help improve your sleep quality and create good sleep habits. Also, avoid alcohol and caffeine before you sleep. Alcohol interferes with your REM (rapid eye movement) sleep and causes disruptions in your sleep. Caffeine also prevents healthy sleep since it is a stimulant and can stay in your body for long periods of time (even hours after you have had your cup of coffee). If you suffer from anxiety or stress, then meditation and journaling before bed are tools that can help calm the nervous system and prevent sleeplessness.
  • Keep a sleep journal. There are plenty of apps and devices available to help you track your sleep. You can also just keep an old-fashioned paper journal with the time you went to bed, woke up, and the number of hours slept. Do it for a couple of weeks and take note of how you feel, interact with others, and perform your everyday tasks.

While awareness of the importance of sleep is growing, many of us are still holding on to that “hustle mentality”, which prioritizes everything over sleep – much to the detriment of our performance, relationships, and mental and physical health. Sleep is not just about you, it affects the way you give, serve, and connect with others. Your well-rested self is your best self and isn’t that the person you want living your life?


Looking for a new or unique schedule?  Check out our available jobs and apply today!


3 Essentials for an Exceptional First Impression

You’ve heard it before: you never get a second chance to make a first impression. Research shows we make judgments about someone’s trustworthiness in seconds. What’s more, our first impressions are unlikely to change – even if we see conflicting evidence that suggests they’re wrong!

first impression

The takeaway? First impressions are very important, and shouldn’t be left to chance. With a little education and practice,  you can increase your chances of making an exceptional first impression. In addition to nailing the basics, like maintaining eye contact and having a firm handshake, there are other simple actions you can practice to make a memorable first impression:

  1. Listen actively. One way to establish an immediate sense of trust and connection is through active listening.  Active listening occurs when you are fully immersed in what the other person is saying, as opposed to thinking of the next thing you’re going to say or selectively listening for what you want to hear. The key is to be authentic. It is obvious to the other person if you are not taking a genuine interest in them or the subject, so only ask a question if you genuinely want to know the answer and avoid giving in to distractions. Use body language as well. Making eye contact and smiling builds trust and indicates you are fully present in the conversation. Active listening may sound simple, but can be very difficult when you are nervous and thinking about what you are going to say or ask next. Practice active listening in advance and take deep breaths to clear your mind before the meeting.
  2. Ask meaningful follow-up questions. If you are actively listening to someone, it is easier for you to think of follow-up questions based on your curiosity about the topic, or to clarify their message. In case the conversation comes to a lull, have questions prepared based on your research of the person. Preparing questions that go deeper than a typical, surface-level conversation makes the interaction memorable. Keep your questions open-ended and let them do the talking. Research has found that when people talk about themselves, it produces pleasurable feelings and stimulation in the brain, which will leave them with a positive impression of you!
  3. Book your next meeting in person. Clarifying the next step and your next meeting time demonstrates you are reliable and committed to developing the relationship. If possible, continue to have in-person meetings, since 93% of communication effectiveness depends on nonverbal cues, which are best assessed in person rather than through video conferencing or over the phone. Also, in-person meetings result in more small talk, which is an innate part of social bonding and establishes trust.

First impressions are developed quickly and are long-lasting, so you need to make them count! When you’ve made a positive first impression, getting your next meeting is much easier.  Whether or not these actions come naturally to you, it’s a good idea to practice them with people you already know and trust. When you’re meeting someone you really want to impress, your nerves can get the better of you and reduce your ability to listen and ask thoughtful questions. The more you practice, the more likely you’ll be able to do it in stressful situations. These simple, but essential tips will improve your first impressions greatly and can have a huge impact on your business and personal relationships.

Be sure to check our blog often for more tips for success at work.  Ready to make a great first impression at a new gig?  Check out our available jobs and apply today!